What is MINA Awards

MINA Awards is the premier recognition platform for consumer brands, products, and digital innovation in the Middle East.

Our Vision

To be the definitive platform that celebrates, connects, and elevates consumer brand excellence across the MENA region — combining thought leadership, brand showcasing, and prestigious recognition.

Our Mission

To recognize, celebrate, and connect the most innovative consumer brands, products, and founders — through the MINA Consumer Brands Summit and the MINA Awards Night — creating a thriving ecosystem that drives growth and inspires excellence.

Why MINA Matters

Consumer brands are evolving faster than ever before

Homegrown brands are competing on a global stage

The industry needs a platform that combines recognition with real connection

MINA exists to be that point of connection, celebration, and elevation

MINA Today, MINA Tomorrow

We are building more than an awards ceremony. We are creating a movement that celebrates excellence, fosters innovation, and connects the brightest minds in consumer industries. Today we recognize. Tomorrow we shape the future together.

MINA 2026& Beyond